Audience Feed Back

Audience feed back 

You can see from the audience feed back videos and the first and final drafts of our trailer that we made subtle changes. You can also see very small editing changes that we have made also. The main change though is the music we completely removed it from the beginning of the trailer. We had a lot of feedback from our friends, family and teachers. We also were advised to get rid of the blurred music we had in the back ground of Chloe waking up as it didn’t make sense. We also put the ‘‘Best seller by Rupert Browning’’ into the foreground of the girls getting ready. We put some background music also when Chloe is on the phone to Frankie. The final change was the bathroom scene, it was too long and lacked purpose so we shortened it to make it fit in more. After looking at the trailer with all audience feedback changes we are very happy with final result.

Youtube

(www.youtube.com)

Youtube is a website that allows you to share comment and like videos.

The types of video they show are:

Music video

Movie trailers

Documentaries

Interviews

Tutorials  

I you youtube mainly to research trailers and to watch tutorials videos for final cut express. Using youtube we was able to research the ‘‘blind side’’ and ‘‘remember me’’ the two main inspirations for our trailer.

Google

(www.google.com)

When we could find the answer for something this search engine came in very handy. We used research from Google for our age our genre research and age restriction. With the handy typing bar, this meant we could type in any query we may have had about any of the software we were using and would usually get the answer straight away.

Final cut express

This is what we used to edit all or our footage for our trailer. This was the software that we knew the most about how ever we also needed both wiki how and youtube to show us everything.

Wiki how

(www.wikihow.com)

Wiki how is like a search engine but your question and queries are answered by real people. This made things a little simpler for me and some of my group as sometimes we couldn’t understand the technical jargon.   

Blogger

(www.blogger.com)

We used blogger to document our data and help us create a diary of all of our work. We had used it in foundation so it wasn’t hard to grasp once we all got the hang of it again.

How effective is the combination of your main product and ancillary texts?

What type of promotional package did you want to create?

We wanted to create a melodrama that was targeted towards teenagers and young women. Our age range was 15 – 25. We always hoped however for a small niche audience of mother watching the film with their daughters. We aimed for our audience to be female as we wanted to connect with the audience on an emotional level. Our niche audience we imagined to be 35-55 and we thought they would probably enjoy the film as they have life experience and can connect with the idea of having a baby.

Do the three elements work together?

The trailer poster and film in my opinion work together very well. I think that the film trailer works perfectly with the audience we have chosen and is a success. I think the young sweet and almost a bit naive characters express what people in our target audience are like at this age. The poster shows the friendship between them being unbreakable and the film magazine depicts an emotional journey.    

What elements do you think are successful in each product?

Film poster – the way we follow all the convections made it look very professional.

Trailer – the best element was the music I think we worked hard on that and it truly paid off. The music for each scene was very fitted and chattered to that scene.

Magazine – I think the advertisements on the magazines are very professional looking. This adds to our magazine very well as the picture is a little gloomy it brightens the whole magazine up.

What difficulties have you overcome?

We had some major issue with Photoshop. However we overcome this by finding new ways to edit our pictures, using publisher power point and paint.

What weaknesses do you think each product has?

Film poster – we couldn’t get the correct font for the billing bloke.

Trailer – the camera work in some scenes could be a lot better.

Magazine – the background and the foreground (picture of Emily) needed to be blended better.

In what ways does your media product use, develop or challenge forms and conventions of real media products?

We use a typical production company, for the type of film we made. I think this shows we conformed to real media and that we used our knowledge wisely to make our film seem as professional as we possibly could. We also used touchstone at the very start of our trailer, which is what we had seen in all the other trailers we had observed. This also made our project very professional looking as the structure was on point with all other professional trailers.

We already knew that all trailers had to be U ratings, so they could be shown on television before the watershed. So I think we made a smart, and conventional move when we added this to our trailer. This rating card starts at the very begging of most trailers. It made our work look very professional and very suitable to watch.

Not many films that we found used quotations from magazines or newspapers. I believe this challenges convention because we really wanted something such as a review to make our film look at good as we possibly could. I think this was a good move on our part as it showed we wanted to go that little bit extra for our film and push the boundaries a little.     

This scene is perfect to attract the audience, as it creates drama effortlessly. Straight way when you see it you immediately want to know what is going on and why. This also create suspense in our trailer as you’re not too sure where it links in with the story until you find out she is pregnant.

I think the camera work here really speaks to the audience here as the it is completely level with both of the actors no one is being spoken down to. This in this emotional situation is very important. The location of this is very picturesque and secluded which is what we wanted from this scene. The prop used in this is also very effective, we used a umbrella to make the friends stand closer together and to make the conversation seem more private. This also gave our audience a main force point.    

 

Film poster

When making our film poster we stuck to a lot of convections.We made the title bold as we could because we wanted it to be a main focus point.

The quotation ‘‘only one person to depend on’’ was also something that was highly convectional on a film poster. With all the other film posters we had reviewed we saw a pattern of small quotes on film posters.We also did a billing block which is seen as very conventional. There a little problem with the font but nothing that I would consider to challenge convection.   

Film magazine

When it came to our magazine we chose to go with Total Film. We chose them as they seemed to be the most conversional film magazine. We followed Total Films media convections very closely. We used the main character on the foreground of the very front. Then in the background we used a rainy scene for representation of what is to come for young Chloe. The main characters on Total Film usually have expressionless faces, and also stare into the distance. We used a lot of advertising for other films on our magazine. This was to make our magazine look really professional.     

Editing Magazine

We took inspiration for our film magazine from the magazine of the hunger games.

We really loved the way that Jenifer Lawrence is surrounded by flames, as the film is an adventure.  That is why we used the rain to etherize the tragedy that lies ahead of her. We also loved the set out of the way the magazine shows other films being advertised.

Many of the shapes we used for our film poster where original made on power point. The film poster wasn’t too hard to do we used a basic picture of Emily Hamer and put in the foreground and for the background we used a establishing shot at the nature reserve.

We also noticed that other magazines always had text on them such as ‘‘Top 10 new films of the week’’. So we created our own ‘‘Are you in our new social network’’, we loved the idea of a rhetorical question for it.

Film Poster Editing

We attempted to use Photoshop for our poster, but it unfortunately didn’t work as we hoped. Emily Read then had the idea to use publisher, which we both agreed was a lot more effective. We also used power point and paint in office to create the rest or our poster.

We chose an image from the nature reserve as we believed it to be the most powerful of all the other images. We believed this as we know this is where Frankie comforts Chloe, after she confesses she is pregnant.

We made sure the title was very immediate to the eye, and we also added the touchstone pictures presents as that it what we had seen previously in other movie posters (the name of the production company). Like other movie posters also there is a quotation next the title ‘‘with only one to depend on’’.

Editing

Film Trailer

Just like in my AS media coursework we used final cut express. We were all very familiar with this soft ware therefore it made it easier for us as a group. We remembered basic things but also had to use youtube and internet search engines to research how to use cretin filters, effects and how to add text. Once we had researched these entire things we found them very easy to pick up and use correctly.

The thing we found the most interesting was the motion speed tool. We loved the way it could make something look so dramatic and yet so subtle. We chose to speed up and slow down a 180 degree shot of Emily Hamer (Chloe). We chose to slow down the part where she is just standing there and we sped up the part where she is screaming.  

The music editing process

 As the was no actual speaking our film other than the narrative we planned to put at the beginning, music was extremely important to us.

The first piece of music we chose was the music we wanted to accompany the girls night out. We search non-copyright music in youtube and on this search engine we had a lot of different choices this however was our favourite as we felt it was young enough for the audience we were aiming for. It fits the genre very well as liquid drum and base.

The next thing we need was something to help us to disrupt the narrative, as well so we searched for un-copyrighted dramatic sounds.

The last piece of music we used was a piece called sailor and I. we slowed it right down, to help it fit in with our trailer better. This made it more emotionally gripping we found.

Filming Day 6

We decided to do a few more space filler shots. In order to enough footage for our trailer and to a lot replace anything we wanted to take out. We decided to do a shot showing how Chloe feels. We did this by getting Emily to stand very normally the screaming for as long as she could. We felt that the weather for this was perfect as the missed showed perfect pathetic fallacy as it was fogy and gloomy.

We also did a scene of Emily Read and Emily Hamer messing around together.

In this one we decided to make it look like the girls had their own video camera and were just messing around with it.

And in this one they are just being themselves and just chatting and laughing the way friends usually do.    

The final shot we decided to do was of Chloe looking drained during her pregnancy. We told Emily Hamer to talk of all her makeup and just stare blankly into the camera. We did due lighting to show how gloomy, her life is now is pregnant and how depressed she has gotten.   

Filming Day 5

During February we had some time off school. We found this to be the perfect opportunity from a Morning after shot. We filmed in our friend’s house that is male so we knew the bedroom would fit the scene. We planned to get a shot of Emily Hamers feet as she sneaked out of bed and also a shot of her waking up next to the estranged male.  

We also planned to get a shot of her ringing Frankie for help. This was key as it showed her complete dependence on Frankie.

As the day was ending we decided to shoot the scene of Chloe finding out she is pregnant. We depicted this by getting a scene of Emily Hamer crying on the floor with a pregnancy test in her hand.

Filming Day 4

We decided to use this day to do little filler shot that we would use to fill up any empty spaces we may have had in our trailer. So we all agreed on a pregnancy struggle scene and a driving scene.

We had a lot of trouble when it came to the pregnancy bump as the pregnancy bump we borrowed from child development did not give us our desired look. The bump was designed to feel like a pregnancy not to look like one. But unfortunately we had to make do with it.

The car scenes came out quite shaky. Myself and Emily Hamer filmed most of them it was very hard to keep the camera still. However most of the footage was very useful.       

Filming Day 3

Emily Hamer and Emily Read took the trains on the part of the film they decided to film themselves getting ready for a night out. I told them also to film while they were out, as it would go really well with the story line. So they also took the camera on their night out and got some really good shot that we could use for our trailer. A friend of Emily Hamers was more than happy to be in our film and even agreed to let us use his bedroom for the shot of ‘‘Chloe’’ sneaking out the next morning. He appeared also in the girl night out in a bar in Rochester in Kent.

The footage of the girls getting ready wasn’t great. We all deemed it too boring, but Emily Read had the idea to speed it up when the music in our trailer got fast. so we had that idea in the back of our heads.

Filming Day 2

We decided to film some shot reverse shot of Chloe breaking the new to Frankie that she’s pregnant. We also did some nice establishing shots. We filmed in a nature reserve in Medway as we thought the scene would look nice. We was lucky as that day it was raining and it gave our trailer that little bit more drama as it was pathetic fallacy as at the end of the scene she starts to cry and Frankie has to comfort her.  

Filming Day 1

To start we decided to get some opening footage this would help us structure what our other shots would be like. We started in Rochester in Kent. We started filming in the high street as we felt this was the perfect opportunity for the audience to establish both the characters. We wanted a comfy setting where our audience would feel at ease so we chose to make the characters look like they are shopping.

The majority of the shots where establishing shots. This was due to the fact we wanted to try all different establishing shots, to see which one suited our film the most.  i myself filmed most of these shots and didnt so from all differet angles and points of view.    

Target Audience And Niche Audience

Target audience – our target will be our mass audience which will most likely be teenagers and young adults between the ages of 15-25. We chose this as our target audience because we wanted the people to connect with the characters. But we wanted to also target our niche audience which will be the parents of our mass audience. Parents watch films with their children all the time so in we manage to target our mass audience properly then we should be able to entice parents to want to watch the films with their children. We feel that our drama will be very realistic and will give mothers insight into teenage life. And might even give them a new appreciation of their daughters/sons life style.  

 

Media technologies that we may use

Magazine and poster

Power point

Photoshop

Publisher

Researching using the internet and YouTube   

 

Trailer

A flip camera

Final cut express

iMovie

Garage band

Researching using internet

Researching using YouTube

We are using these to create our trailer poster and magazine as we would love for all of our project to look really professional.

Target Age And Certificates


Using the target age group and the British board of film classification we tried to figure out what rating out film would be.

The facts we knew about our film:

There will be slight sexual content (Chloe waking up next to the boy)

Bad language (because they are young girls they may use the occasional bad work)

There will be no visual sexual nudity

There will be no drug taking

There will be no frequent strong langue

There will be no visual portray

There will be no criminal actions or behaviour

There will be no discriminatory language or behaviour



The 3 ratings we considered:



U (universal film)

Appropriate from ages 4 and older.

Targeted for primary aged children and preschool children

The scene may have kissing and cuddling but nothing beyond that.

No bad language



PG (parental guidance)

Mild bad language

Suitable for ages 8 and over

Mild references to sexual activity

No violence

No drug taking



12A (anymore over the age of 12)

Younger than 12 may see the film if accompanied by someone 18 or over

Strong language can be used but infrequently

Moderate violence

Sexual references

Brief sexual nudity

No drug taking

Beginning

At the beginning of the film we see two best friends spending their days together as regular teenagers. They both have grown up together and are practically inseparable. They are both 18 years old and are facing normal life changes e.g. passing driving test, leaving school and getting into relationships. The most important part of the story is that Frankie cannot carry a child.

Middle

There are two key parts of the story at this point, the first being that Chloe (Emily Hamer) wakes up next to an drunken mistake or ‘‘one night stand’’. This then leads to Chloe finding out she is pregnant a few months later which causes her a lot of distress.

Resolution and outcome

Frankie stands by Chloe as she is disowned by her family. This strengthens their friendship and will hopefully be touching to the audience. Chloe passes away due to complication in the birth of her baby. Frankie then adopts baby Joshua. Frankie is distraught by the death of her best friend but is so grateful for the gift she has been given as she cannot have children of her own. She is happy that a part of her best friend will live on though the child she has taken in as Chloe was very special to her.